From cotton to wool, or leather to cashmere, most clothing begins life as a raw material on a farm or rangeland. For this reason, the future of the fashion industry is inextricably linked with the future of agriculture. Though agriculture is currently a major driver of biodiversity loss and climate change, it can be transformed from a ‘problem’ to a powerful nature-based solution. Regenerative agricultural practices have been proven to deliver the outcomes we need for the climate, nature and livelihoods. However, much more support is needed to drive this transition. This includes helping farmers to make the change, building awareness of the need to improve farm-level practices, and ensuring the right market mechanisms are in place to scale up regenerative agricultural production.
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